Let's say you spend a lot of money on a publicist sending out carefully crafted pitches to the media. It probably makes you feel good to think they are out there, beating the bushes and banging the drum in service of your promotion.

But does it actually do anything?

Traditional PR has become a mighty expensive way of trying to woo the media — and who knows if it even works anymore. And yet the PR machine continues to hum.

That's because most chefs are cooks, not bloggers, let alone writers, or even marketers. Being a chef is already a full-time job — and then some.

That's why we built Spoonfeed. It's to help you. It takes advantage of what marketers call "the long tail" — a fancy way of saying you answer a question on Spoonfeed once and it is forever available for journalists to discover and write about. Your answers appear on our digital magazine, Soapbox, as well as other influential websites.

One sentence, a forever of journalists discovering you. Sign up today!

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