Spoonfeed Overview — Public Relations Made Easy

Spoonfeed is:

  • Your home base for your online press kit, with extra tools that help you make it compelling to media — and make it easy for them to find you
  • Your direct pipeline to announce specials, events, deals, updates and appearances to local and national journalists
  • Your tool to reach diners beyond your friends and followers by answering our daily questions and sharing your daily news

When you use Spoonfeed, all you have to do to get noticed is fill in the blanks — literally. Our email-based questions and updates make it simple to publish daily. Here are some of the ways we make it easy for you — or your publicist or assistant — to spread the word about you, your restaurant and your latest news:

What's New Questions: Share your thoughts and inspirations on the latest in food techniques and culinary cravings

Questions of the Day: Comment on topical industry news of the day

Behind the Line Questions: Express your passions and inspirations and how they impact your professional life

Newsfeed: Post your own mini press release every time you have something newsworthy to say

A la Minute: Inform media and diners what you and your restaurant are doing right now, from new menu items and drinks to products you just got in and your upcoming event plans

On the Menu: Share your dishes in a professional format with photo and description

Regional and National Newsletters

Spoonfeed also includes your news in daily email newsletters:

Daily Dineline: Regional newsletters direct to diners and media

Daily Digest: National media newsletter

Getting Noticed

  • No more wondering how to reach a large audience of diners — member content is shared on Soapbox, our public-facing digital magazine
  • No more struggling to figure out how to promote yourself or your restaurant — Spoonfeed guides you in creating an online presence with impact
  • No more wondering how to help your publicist make the most of your assets — and get you more media coverage
  • No more trying to keep a media list up-to-date and then wondering when, where, why and how to contact them; we bring the journalists to you
  • No more spending hours trying to think up something interesting to say on a blog or on Facebook or Twitter; Spoonfeed prompts you with questions diners want to know

Spoonfeed FAQs

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